Case · Change communications
Translating an operational shift into a communication package.
Change Communications · multi-month rollout
Global manufacturer, several hundred employees affected
For comms or HR leaders running a multi-team internal change program where managers need to deliver a consistent message.
A complex operational shift turned into a communication package leaders could deliver consistently across teams — leadership messages, manager cascade toolkits, employee updates, FAQs, and rollout materials.
[Writer polish drops Day 8.] Body will follow the research-brief structure: situation → intervention → methodology applied → outcome → evidence. Anonymized to client typology per locked architecture.
Frameworks applied
ADKAR Kotter