Privacy
We don't surveil our visitors.
Most consulting sites carry six to twelve third-party trackers, an exit-intent popup, and a cookie banner asking permission to do worse. We don't. The page below is what we collect, what we don't, and why.
What we collect
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Anonymized page visits — Cloudflare Web Analytics. Visitor counts, page paths, referrers, country-level geography, browser type. No cookies. No fingerprinting. No personally identifying data. The aggregate numbers tell us which content lands; they don't tell us who you are.
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Discovery-call booking data — Calendly. When you book a discovery call, Calendly captures the name, email, and any call-prep answers you provide. That data sits in Calendly under our account, governed by their privacy policy, and is used to run the call you booked. Nothing more.
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Email correspondence — when you write to us. If you email [email protected], we keep the thread for as long as the conversation is active or the engagement requires. We don't move your email into any list, newsletter, or third-party CRM.
What we don't
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No Google Analytics, no GA4. The advertising-tied measurement stack stays off the site entirely. Every page on this site renders without any third-party JavaScript except the font CDN and Cloudflare Analytics.
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No remarketing pixels, no Meta Pixel, no LinkedIn Insight Tag. If you visit this page, you don't get followed by an ad on another site afterwards. The retargeting infrastructure is genuinely absent, not just configured-off.
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No exit-intent popups, no "subscribe to our newsletter" interruptions. The site is designed to be read, not to convert against your will. If you want to stay in touch, the email link is in the footer; we'd rather you reach out than chase you.
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No email harvesting, no scraped contact lists, no purchased prospect data. Outbound only happens when you've reached out first or signed up for an engagement. Cold lists are a category error for this practice.
Why
The 2026 Slack research found 48% of workers don't tell their boss when they use AI. Daily AI users — the most-engaged segment of the workforce — also have the highest rate of imposter feelings. The people we'd most want to reach are the ones who quietly use AI well and worry about whether that's allowed.
A site that quietly tracks them, retargets them, follows them across the web — that's a category mismatch with the people the offer is actually for. So the trackers stay off.
If you have questions about anything on this page or want to confirm what's actually live in production, the site source is the answer of last resort and the email link in the footer is the answer of first resort.